Ecommerce Tip #3

Ecommerce Tip - Clearly identify actions.

All buttons (such as add to cart, continue shopping, and checkout) should be obvious and easy for users to locate. Try to keep buttons above the fold (visible on the screen without scrolling). Using both icons and text can also make actions easily identifiable.

In addition, remember to follow basic web accessibility guidelines so your website is user-friendly for people with disabilities. Guidelines include the use of descriptive anchor text for links instead of phrases like "click here" and appropriate alt tags that briefly describe each picture or graphic.

This post is number 3 of 10 in a series of ecommerce tips.