Ecommerce Tip #2

Ecommerce Tip - Don't ask for too much information up front.

Many shoppers will be turned off if they are asked to fill out a registration form as soon as they begin shopping. Keep shoppers happy by allowing them to add items to their shopping cart without registering. This will create a more pleasant shopping experience without unnecessary interruptions. The shopper's information can be gathered later during the checkout process.

This post is number 2 of 10 in a series of ecommerce tips.